Be Seen Award Project Team

The Be Seen Award has been developed by a passionate team at Caring Matters Now, the UK’s leading charity supporting individuals with Congenital Melanocytic Naevus (CMN). Our team includes education specialists, inclusion advocates, and individuals with lived experience of visible differences, all dedicated to creating a more inclusive future for schools.

The Be Seen Award was created by a dedicated team of volunteers, bringing together expertise from diverse fields to develop a meaningful and impactful school accreditation. Their combined efforts have shaped a programme to cultivate an inclusive and enriching learning environment, where visible differences are acknowledged, understood, and celebrated.

Learn more about the people driving this initiative and their commitment to positive change:

Be Seen Award Project Team

  • Jodi Whitehouse – Charity Founder & CEO

    Jodi founded Caring Matters Now in 1997 after being invited by Dr. Atherton at Great Ormond Street Hospital to support others affected by Congenital Melanocytic Naevus (CMN). Living with CMN herself, she understands the challenges it presents and has dedicated her career to growing the charity into a lifeline for those affected. As CEO, Jodi leads the charity’s strategic development, fundraising for CMN research, and international support initiatives, ensuring no one faces CMN alone.

  • Dahlia Silk - Author of ‘Didi, The Wolf & The Starry Tattoos’

    Inspired by her daughter’s journey with CMN, Dahlia created the Be Seen Award’s primary school key text. Through the enchanting story of a girl finding her ‘wolfpack’, she hopes to promote understanding of CMN and encourage children to celebrate visible differences with kindness and confidence.

  • Brock Elbank - Photographer of ‘How Do You C Me Now’ Exhibition

    Brock is the photographer behind the award’s powerful secondary school resource ‘How Do You C Me Now?’.  The book features 30 striking photographic portraits, originally exhibited at the OXO Gallery, London in 2019, as part of the HOW DO YOU C ME NOW? Exhibition. These portraits showcase inspiring individuals living with Congenital Melanocytic Naevus (CMN) from 13 countries across five continents, offering a visual representation of resilience and diversity to help raise awareness and encourage empathy in young people.